hans.gerwitz

Today’s quiz meme

Posted on February 4th, 2007

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Spellbot

Posted on January 31st, 2007

As part of the day job I’ve had an index built that is fed from limited web crawling and blog pings. The point is to feed a data ware­house that is used for social media research and analysis, the sort of thing you might use Technorati to do manually until you realize just how big the blogos­phere actually is.

We’ve had lots of ideas for how to use this infra­structure to do other things: some just silly, some promising, and a few that would be fun but just can’t be justified. In the latter category is tonight’s thought.

We’ve toyed with the idea of taking some of the fun out of QA’s life by pre-​​scanning content for spelling and punc­tu­ation errors. Perhaps that same code could be aimed at blog posts, auto­mat­i­cally adding comments that offer correc­tions. We could then accuse people who use human-​​detection of being pansies that are afraid of spellcheck.

Obviously we’d never actually be so rude. Well, maybe to splogs. Spamming the spammers with “I think you ought to capi­talize Viagra” comments could be fun.

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This blog is now Safely Ignored

Posted on January 29th, 2007

About a decade after putting up my personal website, I’ve finally come up with a name for it.

Wither “Safely Ignored”? Jason and I had just finished trying to introduce some clients to the 21st century and the whole Bubble 2.0 universe. This included the usual clue­train rambling about conversing with your customers rather than shouting at them, and a lesson on long tail markets. All part of the usual attempt to shake marketers of their old “push the message to the golden consumer” habits.

Afterwards, we engaged in a bit of catharsis among ourselves. Sure, there is money in the long tail and it’s never wise to ignore any person with an important message, regardless of how obscure they seem.

But not everyone has some­thing important to say. And the short tail of highly-​​influential people are still more likely to spread any given message. There are still a lot of people out there who have small audi­ences and nothing ground­breaking to add to the conver­sa­tional market… witness most Usenet posts from aol.com, most pages on Geocities, most posts on MySpace, and most little personal sites like this one. We may be safely ignored.

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First post!

Posted on March 14th, 2003

With this, I join the “blogging” phenomenon that is all the craze with the kids these days. Over time, I intend to fill in the past with entries from my long-​​running log for the sake of consis­tency. I’ll also be discussing (both “then” and in the future) my moti­va­tions for this mono­logue and inte­grating tools to grow it into a dialog.

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