Lunch group brainstorm of the day:
- Superbowl advertising is as much about hype as about the actual 30 seconds of actual exposure.
- The Food Network may have actually sold subliminal advertising to McDonald’s.
- Even though popular belief is largely debunked, there’s enough possibility to convince advertisers that value exists.
So, someone needs to buy a very short Superbowl ad segment and sell each frame individually. Probably a stunt that would only be profitable once, but who cares? Once made Alex Tew a millionaire.